Happy Hibernating

Parachute
United by Comfort

Both animals and people tend to stay inside their homes when the weather starts to turn. As the temperatures drops, Parachute helps people to make homes as comfortable as possible to prepare for hibernation season. Happy hibernating seamlessly combined the feeling of the season with Parachute’s unique perspective and product sensibility.
Strategy
OOH
TVC
Social
Digital
Activation
Up