You Never Know What You'll find

Zulilly
Rediscovering the thrill of discovery.

There is a unique thrill in finding a great deal on a great product. But online you’ve got nobody to share in the triumph.

Our second campaign for Zulily celebrated the moment of discovery by portraying a once in a lifetime deal as the heroic moment it feels like to the shopper. 15 second ads were designed to maximize impact across tv and social media, bringing arresting visuals and momentous action to what is usually a quiet moment between the shopper and their phone.
Strategy
TVC
Social
Digital
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